AZ Alkmaar, a football club in the Netherlands, is on the verge of becoming the ringleader of football clubs by paying player salary in Bitcoin.
The football team from the Netherlands has stated that it intends to pay its players with BTC. They will be the first team to pay its players’ salary in bitcoin as a result of this action.
The club collaborates with Bitcoin Meester to carry out the plans, according to a statement on their website.
Bitcoin Meester is a cryptocurrency broker that makes it easy to purchase and sell various cryptocurrencies on the market. The exchange, which is located in the Netherlands, claims to be a quick and inexpensive platform for crypto transactions.
Bitcoin Meester has been in operation since 2017, and the two firms will collaborate through 2024, according to an AZ Alkmaar release. They also stated that they would execute the transaction in Bitcoin, and that the club would keep BTC on its books.
In addition, the announcement stated that the football club will begin making BTC payments as soon as feasible. In addition, the firm will join sports franchises that compensate professional athletes using BTC.
The Number of Sponsorship Deals Is Increasing
In recent years, there have been a slew of sponsorship arrangements between crypto businesses and sports clubs. The goal is to increase brand awareness, patronage, and business growth. Crypto.com had already worked with Formula 1 before the AZ Alkmaar collaboration.
Apart from these collaborations, a number of well-known sportsmen and American sports teams have shown their support for cryptocurrency, particularly bitcoin. Tom Brady inked a contract with FTX to be their ambassador for ownership holdings in the company last month.
Tom Brady is a seven-time Super Bowl champion, whereas FTX is a real cryptocurrency behemoth that trades in derivatives.
The price of Bitcoin is likely to rise again, surpassing the $40k barrier, as a result of all the new innovations and acceptance.